With over 2 and a half billion active users each month, Facebook is the most sought-after platform by brands that want to reach as many potential customers as possible. In addition to the impressive number of people entering this platform daily, Facebook has the great advantage of opening the way to all age groups and social classes. Certainly, this is where your clients are.
Before starting all the actions, we must start from a well-developed strategy, which has to express in the best way possible, what your brand wants to convey. Included in this step is the analysis of the brand’s current presence in Social Media, the content that can be improved and the development of the new one, which will increase engagement and bring new followers on the page.
Strategy is important in order to ensure that you reach your marketing goals. Once you have decided to start a promotion campaign on Facebook, the next step is to get to know your audience: what people prefer, what content they interact with, and what exactly drives them to reach your website to purchase a product.
When it comes to Facebook Management and Social Media in general, consistency makes a difference in the fight with other businesses. The presence in the online environment, in this case on social networks must be maintained, and this can be achieved by drawing up a posts calendar. Thus, you make sure that your audience stays up to date with all the news and you miss an opportunity to increase their interest in your products or services.
Content is not just quality copywriting, but also visuals, images that express brand identity, and videos that increase engagement. In addition, you can share relevant industry news, changes that target your audience, or important events happening around the world.
An important part of Facebook Management services is the attention to audience that interacts with you and the content you post. This is an opportunity to answer questions about your products or services and capitalize on potential leads, while demonstrating that customer service is an important part of your business.
More than ever, influencers can be a launching point or the exit from anonymity of a brand with an online presence. To be successful in such a campaign, you need to find the right person to address the audience relevant to your business, because in this case, not only quantity is important, but quality is as well.
Crearea și implementarea reclamelor completează serviciile de Facebook Management. Pe lângă partea organică ce necesită un volum semnificativ de muncă, reclamele au avantajul a ajunge exact la publicul selectat, ceea ce crește implicit potențialul de vânzări și vizibilitatea pe această platformă.
A very large percentage of all your potential customers is definitely on Facebook. Your message transmitted both organically, through the content you constantly post, but also through advertisements, represents the most effective type of promotion from the point of view of costs. This method eliminates high costs required by traditional channels such as televisions or radios.
"Merci echipa “Happy Advertising” că sunteți alături de noi – ziarul Libertatea, Mix Music Entertainment &”Happy Hour” (Pro Tv) – în proiectul caritabil “MirceaMergeMaiDeparte.ro”. Mă bucur că ați fost receptivi și ați sprijinit campania sus menționată menită a da șansa de a merge tânărului Mircea Campean, grav afectat de un handicap locomotor. Site-ul sus menționat (pe care l-ați realizat în cadrul proiectului) s-a dovedit a fi un motor bun de promovare a cazului!"
"As the director of marketing at Brown University in Rhode Island and a graduate of STS I had the opportunity to be accepted at the hall of fame of Xavier High School. Alex Filoti seem to understand my need to present all of what I had to present to the board as if he was with me at that school 30 years ago. Excellent job creating a website that presented my career and achievements in the best possible way. Thanks Alex for a job well done”
"A fost o deosebită plăcere să colaborez cu Happy Advertising. Răbdarea de care a dat dovadă la fiecare cerință a mea (de cele mai multe ori exagerată) m-a convins să apelez de fiecare dată când voi avea nevoie de un webdesigner foarte bun."
“Am gasit la Happy Advertising exact echipa de care aveam nevoie pentru a crea un website pentru o conferință europeana. Alex îți sunt recunoscătoare ție și echipei tale pentru seriozitatea, creativitatea și spiritul inovativ pe care mi le-ați arătat pe parcursul colaborării noastre. A contat mult pentru mine comunicarea bună pe care am avut-o cu voi cât și respectarea termenelor stabilite. V-am găsit a fi flexibili și foarte prietenoși! Vă mulțumesc pentru tot și cu siguranță că vom colabora și pe viitor!”
Constantly creating quality content that pursues your marketing goals requires a lot, which you can invest within your company. And the experience gained helps us bring you closer to relevant users, which you can turn into customers.
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